If your Shopify store only offers home delivery, you're already losing a measurable share of orders before the customer even reaches your thank-you page. Pickup points โ the lockers, newsagents, petrol stations and convenience stores that make up the PUDO (Pick-Up Drop-Off) network across Europe โ have moved from a nice-to-have to an expected checkout option. For Shopify merchants, adding that option has historically meant either a fragile per-carrier integration or skipping it altogether. That changes with ShippyPro's Ship&Collect feature, which now brings a native PUDO map selector directly into the Shopify checkout experience.
๐ In this article
Home delivery is convenient in theory. In practice, it relies on a customer being home during a window they often can't control. When that fails, you get a redelivery attempt, a parcel sitting in a depot, a frustrated customer raising a support ticket and in many cases, a return. None of that is cheap.
The demand for alternatives is well-established across Europe. 58% of French and Spanish shoppers, and 50% of Italian and German shoppers actively prefer pickup point delivery over home delivery. In markets like Poland and the Nordics, that preference is even stronger. These aren't edge cases, they're your customers. And if your Shopify checkout only shows a home delivery option, you're giving a portion of them a reason to buy elsewhere.
The conversion impact is direct. Adding pickup point delivery at checkout can increase conversion by up to 30% among shoppers who would otherwise abandon because their preferred option wasn't available. That's not a marginal improvement; it's meaningful revenue recovery from orders you were already losing.
Beyond conversion, the cost of failed home delivery compounds quietly. Each failed attempt costs merchants between โฌ2 and โฌ4 in redelivery fees, before you factor in the customer service overhead. On top of that, merchants switching to PUDO typically see a 40% reduction in shipment costs compared to the combined cost of failed home delivery plus redelivery. Pickup points solve this structurally: because the customer chooses when and where to collect, first-delivery success rates reach 99%. The parcel reaches a fixed location; the customer collects it on their schedule.
The problem hasn't been demand โ it's been implementation. Adding PUDO to a Shopify checkout traditionally meant integrating with each carrier's pickup point API individually, building or sourcing a map UI, and maintaining that connection as carrier APIs changed. For most merchants, that's months of development work and ongoing maintenance. Many simply skip it. ShippyPro's Ship&Collect integration exists to close that gap.
The legacy ShippyPro PUDO map is no longer available for new customers. Merchants who were already using it retain access, but all new PUDO setups now use the Atlas or Globe integration described in this guide. If you're currently on the legacy map and want to migrate to the new checkout experience, contact your account manager or visit the ShippyPro Help Center for guidance.
PUDO stands for Pick-Up Drop-Off. It refers to the network of third-party locations โ newsagents, convenience stores, petrol stations, supermarkets, lockers โ where a parcel can be delivered on behalf of a customer, who then collects it at their convenience. The term is used across the logistics industry to distinguish these locations from home delivery and from the merchant's own stores (which fall under click and collect).
In a Shopify checkout context, PUDO delivery works like this:
Instead of entering a home address, the customer sees an interactive map showing available pickup locations near their postcode. They pick the one that suits them โ a locker near their office, a newsagent on their commute, a supermarket near home.
No manual data entry. The PUDO location data โ carrier, point ID, address โ is passed directly into ShippyPro's shipping platform alongside the order.
The label is generated with the pickup point encoded correctly for the carrier โ no risk of a home delivery label being printed for a PUDO order. The carrier routes the parcel to the chosen location.
Automated shipping notifications keep the customer updated. The parcel waits at the pickup point until collection, typically for several days.
The ShippyPro PUDO integration is powered by partnerships with Atlas Pickup Points and Globe Pickup Points & Shipping โ two dedicated PUDO network aggregators that give merchants access to pickup locations across Europe through a single connection. Rather than integrating directly with individual carrier PUDO APIs, merchants connect once through ShippyPro and gain access to the full network across all supported markets.
This is managed through ShippyPro's integrations layer, which handles the data mapping between the Shopify checkout, the Atlas/Globe pickup point network, and the carrier label generation, all without the merchant needing to touch carrier APIs directly.
These terms are often used interchangeably, but they refer to different setups. Click and collect means the customer picks up from the merchant's own store or warehouse โ a model common in retail. PUDO refers to collection from a third-party network location (a carrier's parcel shop or locker) that the merchant has no affiliation with. Both delivery types can be offered through ShippyPro's Ship&Collect feature, and both can appear on the same pickup point map shown to the customer at checkout.
Each carrier required a separate API integration, a separate map UI component, and separate maintenance. Merchants either spent weeks building this or skipped PUDO entirely, losing conversions to competitors who offered it. Any carrier API change broke the integration.
Connect once via ShippyPro's Ship&Collect. The PUDO map appears natively in your Shopify checkout, pickup point data flows to ShippyPro automatically, and labels generate correctly for every carrier. No custom code. No per-carrier integrations. No ongoing maintenance burden.
ShippyPro's Ship&Collect gives Shopify merchants native PUDO delivery โ no per-carrier integrations, no custom code.
Setup involves five steps, including generating a Google Maps API key and configuring your Atlas or Globe account. It's more involved than a standard Shopify app install, but it's a one-time process, once complete, PUDO delivery runs automatically with no ongoing manual intervention required.
Full step-by-step instructions are available in the ShippyPro Help Center. If you're an existing ShippyPro customer on the Professional plan, Ship&Collect is already included โ it requires opt-in activation rather than an upgrade. New customers can start a 14-day free trial and follow the setup guide from there.
The PUDO integration requires configuration across ShippyPro, the Atlas or Globe app, and a Google Maps API key. Plan for this ahead of any campaign or launch date โ it is not an instant one-click activation.
Once setup is complete, configure an automation rule in ShippyPro that detects PUDO destinations and assigns the correct carrier service automatically. This eliminates any risk of a PUDO order being booked as a standard home delivery with no manual checking needed per order.
The case for adding PUDO to your Shopify checkout isn't just about customer preference, it changes the economics of last-mile delivery in a measurable way. The table below summarises the key differences.
| Factor | Home delivery | PUDO / pickup point |
|---|---|---|
| First-delivery success rate | Variable โ depends on carrier and market | 99% |
| Redelivery cost per failed attempt | โฌ2โโฌ4 per parcel | โฌ0 (no failed deliveries) |
| Shipment cost vs. failed delivery + redelivery | Full redelivery cost applies on failure | Up to 40% lower overall cost |
| Customer flexibility | Dependent on being home during delivery window | Collect any time within holding period |
| Shopper preference (EU) | Default option, but preference declining | 58% FR/ES, 50% IT/DE actively prefer it |
| Checkout conversion impact | Baseline | Up to +30% when PUDO is offered |
| Cart abandonment risk | 57% of EU shoppers abandon if preferred option missing | Reduces abandonment when offered alongside home delivery |
The economics of PUDO improve with order volume, but the conversion benefit applies at any scale. Shopify Plus merchants benefit most immediately โ the pre-payment map placement in checkout is the highest-converting implementation, and Plus merchants typically have the volume to feel the redelivery cost savings most acutely. For non-Plus merchants, the thank-you page integration still captures PUDO preference from customers who have already committed to the purchase, and the label automation and 99% delivery success rate apply equally.
Merchants expanding cross-EU benefit in a different way: rather than building per-carrier PUDO integrations for each new market, a single ShippyPro connection covers pickup point networks across the UK, France, Italy, Germany, Spain, Poland, and the Nordics simultaneously. The ShippyPro Optimizer gives visibility into carrier performance across all those markets from one dashboard, making it straightforward to see how PUDO and home delivery compare in each region.
A Shopify Plus merchant currently selling in multiple European markets with home delivery only can add PUDO through ShippyPro and immediately offer pickup points across all supported markets โ without building separate carrier integrations per country. The Ship&Collect feature handles the carrier routing; the merchant activates it once. This is particularly relevant for merchants looking to open markets like Poland and the Nordics, where PUDO and locker delivery are especially prevalent consumer expectations.
In dense urban markets, high-rise residential areas, and anywhere with low weekend delivery coverage, home delivery failure rates climb. A merchant processing significant monthly shipment volumes with even a modest failure rate is absorbing real ongoing redelivery costs. PUDO's 99% first-delivery success and the associated 40% cost reduction against failed home delivery plus redelivery make the economics straightforward. The ShippyPro invoice analysis tool can help quantify exactly what redelivery is currently costing your operation before you make the switch.
ShippyPro's pickup point and click and collect feature for Shopify. Add native PUDO delivery to your checkout in one integration.
Explore Ship&Collect โThe ShippyPro platform connects all your carriers, sales channels, and fulfilment operations in one place.
See the platform โAutomatically route PUDO orders to the correct carrier service. Set rules once; ShippyPro handles every order from there.
See automation โEverything you need to connect your Shopify store to ShippyPro, including multi-channel order sync and label generation.
Read the guide โStep-by-step setup instructions for activating Ship&Collect, configuring Atlas or Globe, and generating your Maps API key.
Open Help Center โGuides, case studies, and tutorials for Shopify merchants managing multi-carrier shipping across European markets.
Visit Resources โPUDO stands for Pick-Up Drop-Off. It refers to a network of third-party locations โ lockers, parcel shops, newsagents, and convenience stores โ where carriers deliver parcels for customers to collect at their convenience. In Shopify, ShippyPro's Ship&Collect feature adds an interactive pickup point map to the checkout flow (for Plus stores, before payment) or the thank-you page (for non-Plus stores, after payment). When a customer selects a pickup point, that location data passes automatically into ShippyPro, which generates the correct carrier label for that specific PUDO destination.
Yes. Non-Plus Shopify merchants can use ShippyPro's Ship&Collect integration. The difference is placement: for Plus stores, the pickup point map appears within the checkout flow before the customer pays. For non-Plus stores, it appears on the thank-you page after payment. This is a Shopify platform restriction that applies to all checkout-extension apps โ not a ShippyPro limitation. Both integrations use the same ShippyPro backend and deliver the same carrier coverage and label automation.
Click and collect refers to the customer collecting their order from the merchant's own location โ a shop, warehouse, or brand-owned collection point. PUDO refers to collection from a third-party carrier network location, such as a parcel shop or locker, that the merchant has no affiliation with. Both delivery types can be offered through ShippyPro's Ship&Collect feature and both can appear on the same pickup point map shown to the customer at checkout.
No. ShippyPro's Ship&Collect works with all Shopify merchants. Shopify Plus merchants benefit from the highest-converting implementation โ the pickup point map appears directly inside the checkout flow, before payment. For non-Plus merchants, the map appears on the thank-you page after the order is placed. Both setups use the same Atlas and Globe pickup point networks and the same ShippyPro label automation. If you're currently on the legacy ShippyPro PUDO map, note that this has been retired for new users โ speak to your account manager about migrating to the new setup.
Start by connecting your Shopify store to ShippyPro via the integrations settings, then install the Atlas or Globe app from the Shopify App Store. You'll need to generate a Google Maps API key for the map display, then activate PointConnect within your ShippyPro Checkout settings. Full setup guidance is in the ShippyPro Help Center. If you're not yet a ShippyPro customer, you can start a 14-day free trial to test the integration with your store before committing.
ShippyPro's Ship&Collect adds native PUDO delivery to your Shopify checkout โ one integration, every carrier, zero custom code. Start your free trial and have pickup points live in your store in days.