Shipping Savings and Efficiency | How Longchamp Optimizes Logistics

Longchamp is an iconic French fashion house founded in 1948, renowned for its craftsmanship and contemporary Parisian style. With 350+ boutiques in 25 countries, the brand operates a mature omnichannel ecosystem across retail, ecommerce, marketplaces, and ship-from-store. Today, Longchamp continues to expand globally while optimising logistics and customer experience through innovation.

Employees
3500-4000

Industry
Fashion

Challenge

Longchamp manages over 300,000 annual shipments across B2B, Ship from Store, ecommerce, marketplaces, and 350 plus boutiques in 25 countries. As the brand expanded globally, growing operational complexity from cross border SFS orders to manual label printing became a bottleneck. Longchamp needed to speed up logistics, increase carrier flexibility and move toward paperless, scalable workflows.

Solution

With ShippyPro, Longchamp automated label creation, simplified multi carrier management and introduced paperless workflows in stores. The platform centralised shipping operations across ecommerce, marketplaces and retail locations, increasing processing speed and giving teams full visibility over shipments worldwide.

Key results

Longchamp now saves €4 per order on UK shipments and has cut label printing time by two thirds, saving around 1000 hours per year in European boutiques. Order preparation is 50% faster, reducing errors and freeing up resources for higher impact activities across all channels.

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