Customer Success Story

UYN turned logistics from an operating cost into strategic leverage with ShippyPro.

UYN, the Italian performance sportswear brand, runs a direct-to-consumer business in 30+ markets from two logistics hubs in Italy and the United States. Discover how ShippyPro unified both hubs on a single platform, automated label creation end to end, and gave the team aggregated performance data for the first time.

UYN trail shoes and socks
 
Industry
Sportswear & Outdoor
Business model
D2C & Marketplace
Markets
30+ Countries
Logistics hubs
Italy & United States
20K+
Shipments processed in the last year
30+
International markets active after replatforming
900+
Operating hours recovered per year by automating logistics flows
-34%
Estimated reduction in shipping costs
The Story

From re-platform to performance: how UYN made logistics keep pace with the brand

UYN (Unleash Your Nature) was founded in Italy with a clear idea: sportswear isn't just something to wear, but a tool that helps the body perform at its best. Each piece begins with research into materials and the study of how the body moves, sweats, and adapts to the environment.

The brand combines technical innovation and contemporary design for people who experience sport and the outdoors as a form of self-expression: clean lines, high-quality materials, and an aesthetic that moves from the mountains to the city without sacrificing functionality. To bring this vision to an increasingly international community, UYN built a direct-to-consumer e-commerce channel in over 30 markets, served by two logistics hubs in Italy and the United States.

As the company grew, logistics risked falling behind. Hand-made labels, email exchanges with the warehouse, and new couriers that were difficult to integrate were holding back expansion into new markets. During its move to a new Shopify + Powngo (PIM/OMS) stack, UYN made ShippyPro the link between e-commerce, marketplace, and logistics — turning a fragmented, manual process into a single, automated, and measurable flow.

This is how logistics went from an operating cost to strategic leverage.

UYN athlete ski touring in fresh snow
 
"
ShippyPro has allowed us to centralize shipping management across both of our logistics hubs, eliminating manual processes and giving us aggregated visibility into performance data for the first time.
MP
Mirko Pantaleoni
Head of eCommerce, UYN
 
How We Helped

Two logistics hubs, one automated and measurable flow

Integrated with UYN's new Shopify + Powngo stack, ShippyPro connects e-commerce, marketplace, and warehouses in Italy and the US — with fully automated labels, centralized tracking, and aggregated data on volumes, carriers, and markets.

Trail runners wearing UYN apparel
 
Dual IT/US logistics from a single hub

Labels, routing, and tracking for the Italian and US warehouses are managed from one point, with no operational fragmentation.

 
Unified multi-channel integration

DTC e-commerce and marketplace orders live in one environment, integrated with Shopify and Powngo (PIM/OMS). Labels flow through Powngo with no manual steps and no files emailed to the warehouse.

 
First aggregated visibility & centralized tracking

For the first time, UYN sees volumes, carrier performance, and markets in one place, and tracks every courier from a single point instead of intermittent manual updates.

2
Logistics hubs (IT & US) managed from one platform
0
Manual steps in label creation
3
Key EU markets with express shipping at checkout
-34%
Estimated shipping costs after checkout optimizations (express, PUDO, free-shipping thresholds)
Ready to simplify your shipping operations?
Connect all your carriers, manage every order type and scale into new markets — all from one single platform.
 
Products Used

The ShippyPro products that made this success possible

Discover the features UYN relied on to turn logistics into strategic leverage.

 
Shipping Platform

Manage orders, labels, and carriers in one place. UYN creates labels automatically for both its Italian and US hubs, with orders flowing in from Shopify and Powngo across DTC and marketplace channels.

Discover Shipping Platform →
 
Track & Trace

Every courier tracked from a single point. UYN replaced intermittent manual tracking with centralized, real-time visibility across 30+ markets — and aggregated data on carrier performance.

Discover Track & Trace →
 
Returns

Return shipments handled in the same workflow as outbound orders, so UYN's customers across both hubs get a consistent post-purchase experience without extra manual work.

Discover Returns →